We aim to develop the finest cosmetics to satisfy customers who have the highest standards in beauty and health. Our professional team is passionately dedicated to the people they serve and the relationships they build. We treat every employee, every client and every supplier with dignity, honesty and respect — and we seek business alliances that mirror our company values. These essential principles all contribute to our continuous circle of making a positive difference.
About Us
Granting women the power to conceal and correct imperfect complexions has always been the mission of Pauline Youngblood, Founder and President of Youngblood Mineral Cosmetics. Pauline draws inspiration from nature, as well as her own practical experience as a paramedical aesthetician, to dermatologists and plastic surgeons.
During her career as a medical aesthetician, Pauline was in daily contact with patients who had severely traumatized skin from harsh laser treatments, acne, rosacea and cosmetic surgeries. Such patients often take up to six months before their skin returns to normal, and Pauline simply was not satisfied with the makeup options available.
Pauline began working with chemists to develop a suitable option — a product that would cover raw, inflamed or discolored skin, while allowing it to breathe and heal. This led to her initial work with natural mineral cosmetics.
“The concept of mineral makeup was great, but the quality was missing,” Pauline says. “The colors weren’t realistic; they were too pink or orange, and they looked artificial.”
She began formulating her first loose mineral foundation, which provided excellent coverage and a natural appearance without clogging the skin. Pauline’s patients experienced such dramatic success with her new formula that they continued using it long after their skin had healed. Before long, patients and friends convinced her to make this natural mineral foundation commercially available, and in 1996 Pauline founded Youngblood Mineral Cosmetics.
More than 16 years later, Pauline’s Natural Mineral Foundation is the flagship product, and Youngblood Mineral Cosmetics is now a complete line, offering dozens of products in a comprehensive palette of shades with realistic skin tones and beautiful, natural finishes. Youngblood continues to create top-quality products that are innovative in both formulation and packaging.
Our products are incredibly easy to use, long-lasting and stand up to heat, humidity and perspiration. So whether you are at the office or at the gym, Youngblood makeup is as high-performance as you are.
Our lightweight foundations look virtually undetectable while providing flawless, buildable coverage. Youngblood never appears glittery; instead, skin radiates a natural, healthy glow! Our dedication to quality has earned us an extremely loyal following among major celebrities, top beauty editors and professional makeup artists.
At Youngblood Mineral Cosmetics, we use only the purest, most premium grade minerals. Our products are free of talc, parabens, oil and fragrance, and have earned numerous beauty awards.
We believe benevolence is beautiful. We are proud to be affiliated with a number of generous organizations including the National Breast Cancer Foundation and the People for the Ethical Treatment of Animals’ (PETA) cruelty-free program.
Youngblood also supports the environment. The majority of our sleek packaging is made of recyclable material; our product cartons are printed on Forest Stewardship Council (FSC) stock using soy ink; and our brush handles are made from FSC-certified wood.
One of the most vital elements in the success of Youngblood is the quality service and support offered to our customer base. Our trained educators take pride in spending quality time to share their mineral cosmetics knowledge with our customers. Youngblood also offers product and artistry training to medical spa, salon and other professionals.
Youngblood is available in day spas, medical spas, dermatologists’ offices, salons, laser centers and select retailers including NewBeauty at Fred Segal in Santa Monica, California and Henri Bendel in New York.