Work burnout is very common in the beauty industry and spa and bodywork professionals often experience it. Burnout can take the form of irritation, fatigue, apathy, lack of interest in the day’s work or even in physical illness. Aestheticians and massage therapists have physically and energetically challenging jobs, where daily client work can often become draining. Owners and managers face a special challenge in fending off burnout, as they wear so many hats in the course of a day. Spa owners are working long days with little relief, running their business while often still working in the treatment room. Owners typically do not even draw a paycheck for themselves. However when owners have a concrete plan for success, their entire spa team can begin working together to ensure the growth of the business. In an ideal world, the business would generate profit without any of the spa owner’s revenue.
Burnout is just the beginning to building a new foundation and vision for work or life. From being burnt out, you can rise from the ashes to start again. The first step is simply to ask what your life could look like, if you allowed yourself to change it. Burnout lets out powerful emotions of fear, anger, sadness, jealousy and regret. Use those strong feelings to ignite your passion for beginning again. Always look within. Do not expect your boss, co-workers, friends, family or significant other to relieve your burnout. Set other people free and take responsibility yourself, ultimately putting you in control of your own future. Inspiration is everywhere and once you start looking for it you will recognize it around every turn.
Believe In Change
Taking the most important step towards change is often the hardest – simply believing that you can do it. Sometimes our biggest obstacle to overcoming challenges and reaching our goals is simply our belief in ourselves and our abilities. Consider this: in 1954 in Oxford, England, Roger Bannister became the first man to break the four minute mile. Doctors said it was physically impossible. Yet once he broke that record and the world saw that it was actually possible. Within 45 days, 16 other runners had also broken it. Once the belief was there, others soon overcame the obstacle. In my training seminars and coaching sessions, the most valuable lesson for salon and spa professionals may simply be that once you believe in yourself, you can achieve any goal – once you take action.
To begin your transformation, create a vision statement for your life. Write down in very precise language your ideal day and the type of business you desire. Include details! Exactly how much money do you want to earn? Often, spa professionals do not yet see the true potential of how much they are capable of earning or they may have the subconscious belief that they are not worth it. Aim high – with the goal of doubling your income, or specifically to earn $100,000 or more. By using professional spa systems, creating a business plan and executing it, monetary goals become very real and attainable.
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